The Daily Telegraph was impressed with our continued success over the last four months, and featured us in their “Gloombusters” section (which focuses on businesses that have managed to do well despite the tough economic environment).
Having fruit in the office is both “very motivational” and “cost effective”.
Click on the image on the right to read the full article.
For every 1 OFFICE FRUIT BASKET or OFFICE FRUIT BOX you buy, we plant 1 FRUIT TREE.
Fruitful Office clients planted 13,264 Guava and Papaya trees in the three months from October to December 2008, and over 43,000 trees in total.
The fruit tree project has developed well this last year and many communities have grown good quality fruit trees which have become a valuable asset for them.
Click on the image on the right for the most recent campaign update.
As Eat in Colour (EiC) embarks on the final year of its initial three-year strategy, FPJ asked some of the key supporters of the scheme for their views on progress to date, and the future of the campaign.
Daniel Ernst, Commercial Director at Fruitful Office, expressed our support for the campaign, highlighting the fact that people spend about one-third (or more!) of their lives in an office. So promoting a healthier workplace goes a long way in raising awareness and incentivising people to eat more fruit and vegetables.
Click on the image on the right to read the whole article.
We are very proud to announce that Fruitful Office has teamed up with FareShare to provide them with our excess fruit each week to redistribute to those in need.
FareShare is a national charity that supports organisations across the UK working with homeless & vulnerable people on the margins of society. Through redistributing surplus products from the food & drink industry they provide a food service, to a network of local charities. In addition, they provide other assistance, such as advice on food handling, health & safety, budgeting, diet and nutrition.
The FT Weekend Magazine decided to investigate how the countless service companies that depend on London’s financial health are doing. Fruitful Office was one of the companies interviewed. Despite lower demand from the banking sector, our business has been extremely resilient to recent financial turmoil. Our clients have been amazingly loyal because they understand that our product is a low-cost way of motivating staff.
Click on the image on the right to read the whole article.
We were delighted to donate a Plentiful Box as a prize to Cancer Research UK, as part of their internal Wellbeing Campaign activities.
The lucky quiz winner is located in Cumbria, and she will be sharing her prize with all volunteers from the shop. Well done!
The 2008 campaign is now closed: a grand total of 29,920 fruit trees are being planted throughout October and will be ready to be sold in January 2009. All future basket or box orders will contribute towards the 2009 campaign.
The fruit trees help to tackle the issue of deforestation in Africa, and the resulting impact on global warming. They also help local communities by providing a sustainable source of income.
Click on the image on the right for the most recent campaign update.
Gripped by the July Olympic spirit, we launched a special offer to Metro readers. By showing fruit “competing” we wanted to highlight the energy-boosting benefits of having fruit available to staff in the office. Incidentally, Metro already eats our fresh fruit.
Click on the image on the right for a larger version. Let us know what you think of our marketing angle by e-mailing fruitguru@fruitfuloffice.com.
E.ON UK has been using our Plentiful Box service since June 2008. They have been sending our boxes to sites all over the country.
Fresh fruit has been at the core of their 2008 Health Tour, and feedback has been extremely positive! We look forward to working closely with E.ON going forward.
Click on the image on the right to see a larger version!
In May 2008, Fruitful Office was selected by the Eat in Colour campaign to assist them in their “Bowl not Biscuit Challenge” aimed at companies who offer unhealthy snacks, such as biscuits, to their employees. Every year, there are 175 million sick days off work in the UK (CBI) – a significant proportion of these sick days is linked to the lack of fruit and vegetable intake on a regular basis. The objective of the campaign was to encourage companies to offer their employees bowls of fresh fruit as a healthier treat. We supplied several offices with regular fresh fruit for 6 weeks and the feedback was extremely positive from all companies.
Fruitful Office has also become a sponsor of the Eat in Colour campaign – we think this is a great campaign as it looks at practical ways of encouraging people to eat more fruit and vegetables.
Click on the Eat in Colour logo to see a Fresh Produce Journal article we featured in.
